Instagram Content Creation Tips or Instagram Content Ideas: Hi everyone, Today I'm gonna share with you the five Instagram content creation tips, which can help you do less, save more time by being more productive, and still produce top quality content.

Instagram Content Creation Tips 2021

Here are the five tips for Instagram Creators.

Tip number one: Batch your content. Stop creating content daily. Yes, I'm telling you to stop creating content every day because over time, it is overwhelming and it is too time-consuming to focus on other important tasks and other aspects of your business. To be more productive, start watching your content so that you can free up the rest of the month by planning. 

 

Instagram Content Ideas

For example, my theme is business inspiration and under this theme my topics are overcoming failure, taking action, and pursuing your dreams. So I will look at the various shots taken during the photoshoot and match the topic to the most appropriate photo. Then, I will write my captions in advance based on the topic I've assigned for each shot and save it in a notepad on my phone. 

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The captions will be well-thought through and I usually share my story and experiences while encouraging my followers, because values are based on inspiration and my target audience are entrepreneurs. When I upload my shots, I will just refer to my note pad, copy and paste my caption, and looks like I've just thoughtfully written out an extremely long and meaningful caption on the spot. 

Instagram Content Ideas - Save Time, Be Productive, and Produce More 

Instagram Content Creation Tips


Tip number two: Research and curate content. You don't always have to post your content on Instagram. The reason why you want to research and curate content is for two reasons. 

The first reason is you get to save time because you don't have to create your content and the second reason is to find top-performing posts that are already guaranteed to attract users that will engage with it and share it. So for example, I will go to the Instagram’s explore page, and search for what my target audience would be interested in by using relevant hashtags. I will then scroll through the top posts to see which content is already getting lots of attention and engagement. 

Then, I'm pretty sure most of you are familiar with repost apps. So I will use the Instagram repost app to download the post, copy the caption and repost it on my page while tagging the original creator. And don't worry about sharing someone else spot, because you are crediting them, you are not stealing it. Usually, creators appreciate it when you repost their content because it gives them more exposure to your audience, and they will usually thank you for sharing their posts. So it's a win-win situation whereby both parties will benefit from it. 

A good example is the account @fitness which has 1 million followers. They repost content by other users, share viral memes that are entertaining, and that creates a lot of engagement for their account. 

Tip number three: Encourage user-generated content. This is another strategy where you are taking advantage of other users creating content for you, and this is a strategy that has been very effective in growing my business accounts. 

All you need to do is create a branded hashtag that is unique, ask users to use it so that they get a chance to be featured by using the hashtag or by tagging you. If you think about it, nobody likes friends who always talk about themselves, right? So that same thing goes on social media. 

People love to be featured because they get more exposure and they feel good about themselves when their content is being shared by other users. And people also like to see content that is not always about yourself. 

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The more you encourage your hashtag to be used, the more your hashtag will be seen by other users, creating curiosity or getting more people to actively participate and submit their posts. So whenever you run out of content ideas, you can just fall back on these user-generated content and just repost them on your feed. One great example is BMW who shares user-generated content with the hashtag #BMWrepost. Is that one of the reasons why they are the most popular car brand accounts on Instagram? Probably. 

Tip number four: Plan with a content calendar. Now that you've learned more about content creation ideas, it’s time to plan with a content calendar so that your content is well-organized before you upload them. The purpose of having a content calendar is to keep track of your posts, promotions, deadlines, and goals. 

This is especially essential for your business to share the same content calendar so that everyone can be on the same page and consistency will be present in your workflow. And the idea of creating a content calendar is to create more with less, to improve your productivity. It helps you save more time in the long run. When you plan with the use of a content calendar, you can have an overview of what sort of content will be posted throughout the month. 

You will be able to produce work that is of better quality, because you have it well-planned, rather than coming up with the content at the last minute when you have run out on inspiration when you need to upload it. For example, within the week you can plan to have two promotional posts, one user-generated content, one customer review, one personal story, one curated post, one educational post, in whichever sequence you are uploading them. 

Tip number five (last one): Schedule your posts. After having your content planned out in your content calendar, it's time to use a tool to schedule your posts. Scheduling your posts will save you a great amount of time so that you can focus on doing other tasks. 

Scheduling your post helps you maintain consistency so that you won't ever forget to upload a post when you are busy with another workload. 

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What content creation tips do you find useful to save time and improve your productivity on Instagram? Leave a comment below. I would like to know. Now that you know the exact five steps you can use to improve your content strategy and productivity.


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